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ÀϽà : 2012-07-05 (¸ñ)   10:00~18:00
Àå¼Ò : Çѱ¹°úÇбâ¼úȸ°ü B1F ÁßȸÀǽÇ
°­»ç : °ü·ÃÀü¹®°¡ 6ÀÎ  
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ºò µ¥ÀÌÅÍ ÄÁÆÛ·±½º 2012
    • ÀϽà : 2012³â 7¿ù 5ÀÏ(¸ñ) 10:00 ~ 18:00
    • Àå¼Ò : Çѱ¹°úÇбâ¼úȸ°ü B1F ÁßȸÀǽÇ
    • °­»ç : °ü·ÃÀü¹®°¡ 6ÀÎ
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10:00~11:00
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2. ºòµ¥ÀÌÅÍÀÇ ´Ù¾çÇÑ ÇüÅ ¹× ¼Ò½º
3. Á¦Á¶, ¸¶ÄÉÆÃ, ¼³ºñ¿¡ ´ëÇÑ ÀλçÀÌÆ® ºÐ¼®¿¡ »ç¿ëµÇ´Â ºòµ¥ÀÌÅÍ
4. ºòµ¥ÀÌÅÍÀÇ ¿ä¾à, ¼±Åà ¹× ´ëǥȭ ¹®Á¦, ¾Ë°í¸®Áò ¹× °á°ú
5. ¹Ì·¡ ¿¬±¸ ¹æÇâ

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Break Time
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11:10~12:10
ºòµ¥ÀÌÅÍ°¡ ¸ô°í ¿À´Â »ê¾÷ÀÇ Áö°¢º¯µ¿
1. ¹Ì·¡ °æÀïȯ°æ°ú ºòµ¥ÀÌÅÍÀÇ °¡Ä¡
¿Ö 'ºò(Big)'À̾î¾ß Çϴ°¡?
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ºòµ¥ÀÌÅÍ ½Ã´ëÀÇ °ßÀÎÂ÷ (3) °í°´¸Æ¶ôÀÇ ÇнÀ

2. °¢ »ê¾÷ ´ëÇ¥±â¾÷µéÀÇ ´ëÀÀ ¹æÇâ
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»ê¾÷º° ºòµ¥ÀÌÅÍ ¼±µµ È°¿ë ±â¾÷ÀÇ µ¿Çâ

3. Çѱ¹ ±â¾÷ÀÌ Á÷¸éÇÑ ³­Á¡°ú °úÁ¦
ÇöÀçÀÇ À¯Çà¿¡ ´ëÇÑ ³ÃÁ¤ÇÑ ½Ã°¢
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13:30~14:30
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1. Sense & Response ¸¶ÄÉÆà Eco System
2. Micro Targeting ¹× °í°´ ÄÁÅؽºÆ®
3. ¸¶ÄÉÆà 4PÀÇ º¯È­
4. ÆíÀç¿¡¼­ Á¸ÀçÁß½ÉÀÇ ¸¶ÄÉÆÃÀ¸·Î
5. Seamless Marketing Communication

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4¼¼¼Ç
14:40~15:40
±â¾÷: ºò µ¥ÀÌÅÍ ½Ã´ë, Á¤º¸ È°¿ë°ú ºÐ¼®ÀÌ ÈûÀÌ´Ù
1. ºÐ¼®ÀÇ Èû
2. ºÐ¼®À¸·Î ¼º°øÇÑ ±â¾÷µé
3. ºÐ¼®°æÀï·ÂÀ» °íµµÈ­Çϱâ À§ÇÑ Analytics Canvas
4. ¹Ì·¡´Â ºÐ¼®Àü¹®°¡ÀÇ ½Ã´ë

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15:50~16:50
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1. »õ·Î¿î Æ®·»µå ºòµ¥ÀÌÅÍ
2. µðÁö·Î±×¿Í ´º¸Ó·¯Æ¼
3. ±â¾÷È°µ¿¿¡ ¼Ò¼Èµ¥ÀÌÅÍ°¡ ÇÊ¿äÇÑ ÀÌÀ¯
4. ¼Ò¼È ºòµ¥ÀÌÅÍ, ¼öÁý º¸´Ù´Â Çؼ®
5. ±â¾÷ÀÇ ¼Ò¼È ºòµ¥ÀÌÅ͸¦ Áö¿øÇÏ´Â SKTÀÇ »õ·Î¿î ¼Ö·ç¼Ç

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SKÅÚ·¹ÄÞ
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17:00~18:00
Social Monitoring & Sensing: SKTÀÇ ¼Ò¼È ºòµ¥ÀÌÅÍ È°¿ë »ç·Ê
1. ºò µ¥ÀÌÅ͸¦ º¸´Â SKTÀÇ °üÁ¡
Analytics vs. Intuition
Big Data: Hype or Reality

2. SKÅÚ·¹ÄÞÀÇ ºòµ¥ÀÌÅÍ Portfolio
ºò µ¥ÀÌÅÍ Àü·« ¹æÇâ°ú R&D
Product Portfolio

3. SKÅÚ·¹ÄÞÀÇ ¼Ò¼Èºòµ¥ÀÌÅÍ È°¿ë
Opinion Mining ½Ã½ºÅÛ ¹× ºÐ¼® »ç·Ê
Issue Monitoring and Sensing ½Ã½ºÅÛ ¹× È°¿ë »ç·Ê

Àμ±ÁØ ºÎÀå
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µ¥ÀÌÅ͸¶ÀÌ´× ¾Ë°í¸®Áò (µ¥ÀÌÅÍ ¼±ÅÃ, ÀÌ»óŽÁö, ¹ÝÀÀ¸ðµ¨¸µ) °³¹ß ¹× ¸¶ÄÉÆÃ, °í°´°ü°è°ü¸®, Á¦Á¶°øÁ¤ºÐ¼®, ±ÝÀ¶¿¹Ãø, ÀÇ·áÁø´Ü, ¹× »ýüº¸¾È ºÐ¾ß ÀÀ¿ëÀ̸ç, ±¹³»¿Ü ³í¹® 150¿© ÆíÀ» Journal of Interactive Marketing, Pattern Recognition, Neural Computation, IEEE Transactions on Neural Networks, AI in Medicine, Computer and Security, µî¿¡ ¹ßÇ¥ÇÏ¿´°í , ´Ù¼öÀÇ Æ¯Çã¿Í »ó¿ë ¼ÒÇÁÆ®¿þ¾î¸¦ °³¹ßÇÏ¿´´Ù. SKÅÚ·¹ÄÞ, »ï¼ºÄ«µå, SKM&C, CJ, »ï¼ºÀüÀÚ, LGÀüÀÚ, Çö´ëÀÚµ¿Â÷, Æ÷½ºÄÚ, ´ë¿ìÁ¶¼±Çؾç, Çö´ëÁß°ø¾÷ µî°ú °ü·Ã ºÐ¾ßÀÇ ¿¬±¸°úÁ¦ ¹× ÀÚ¹®À» ¼öÇàÇÏ¿©¿Ô´Ù.
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KAIST ¹Ú»ç°úÁ¤ Á¹¾÷ (°æÁ¦¹°¸®ÇÐ/º¹Àâ°èÀÌ·Ð Àü°ø)
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º¯½Å·Â, »ì¾Æ³²À» ±â¾÷µéÀÇ ºñ¹Ð¡» (2012, ÍìîÊ), ¡ºÀ̸ÓÀüÆ® ÄÚÆÛ·¹À̼ǡ» (2009, ÍìîÊ)
¡ºÁ¦3ÀÇ ÀÚº»: »çȸÀû ÀÚº»Àº ¾î¶»°Ô ÁõÁøµÇ´Â°¡?¡» (2009, ÍìîÊ)
¡º±àÁ¤ÀÇ °æÁ¦ÇС» (2009, ÍìîÊ), ¡º»ó»ýÀÇ °æÁ¦ÇС» (2009, ÍìîÊ)
¡º´ëÇѹα¹ Á¤Ã¥Áö½Ä »ýÅ°衻 (2007, ÍìîÊ), ¡ºº¹Àâ°è °³·Ð¡» (2005, ÍìîÊ) µî
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(»ï¼º±×·ì ³» ´Ù¼ö - °ø°³ºÒ°¡), (ÀϺδ http://www.seri.org/as/asIntroP.html?wrtrcd=275 ÂüÁ¶)
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»ï¼º±×·ì °è¿­»ç, Áö½Ä°æÁ¦ºÎ, MBC µî ´Ù¼ö
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ÆäÀ̽ººÏ Ä¿¸Ó½º / eºñÁîºÏ½º
QRÄÚµå ¸¶ÄÉÆà / eºñÁîºÏ½º
e-¶ó¿îµå ¸¶ÄÉÆà / Á¦¿ì¹Ìµð¾î
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LGÀüÀÚ, Çѱ¹Àλï°ø»ç, ¾Æ¸ð·¹ÆÛ½ÃÇÈ, Çϳª·ÎÅë½Å, CJ, SKÄ¿¹Â´ÏÄÉÀ̼ÇÁî, »ï¼ºÈ­Àç, Çѱ¹°ü±¤°ø»ç °­ÀÇ
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CRM, 11¹ø°¡ ·±Äª, PLM ÇÁ·ÎÁ§Æ®
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Online Monitoring & Sensing, Analysis ´ã´ç (Big Data ºÐ¼® Æ÷ÇÔ)
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Global Open Innovation ´ã´ç
Technology Innovation Àü·« ¼ö¸³ ¹× ¹Ì·¡ »ç¾÷ ¹ß±¼, ±âȹ
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Advanced Computing Conference, SK Planet & Communications, IT 21 Global Conference, SERI Open Innovation Forum, VC ´ë»ó ¼¼¹Ì³ª ¹× ¼º½Å¿©´ë °­ÀÇ